{"id":13906,"date":"2026-01-28T07:53:01","date_gmt":"2026-01-28T10:53:01","guid":{"rendered":"https:\/\/ax.ar\/garantech\/?p=13906"},"modified":"2026-01-28T07:53:02","modified_gmt":"2026-01-28T10:53:02","slug":"el-retail-espanol-abre-oportunidades-para-alimentos-y-bebidas-argentinas","status":"publish","type":"post","link":"https:\/\/ax.ar\/garantech\/el-retail-espanol-abre-oportunidades-para-alimentos-y-bebidas-argentinas\/","title":{"rendered":"El retail espa\u00f1ol abre oportunidades para alimentos y bebidas argentinas"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Argentina avanz\u00f3 en una estrategia clave para ampliar la presencia de <strong>alimentos y bebidas nacionales<\/strong> en uno de los mercados m\u00e1s competitivos de Europa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A trav\u00e9s de una misi\u00f3n comercial en Madrid, <strong>PromArgentina<\/strong> mantuvo reuniones con las principales cadenas de distribuci\u00f3n de Espa\u00f1a, con el objetivo de abrir nuevos canales de comercializaci\u00f3n para productos con valor agregado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La iniciativa apunta a que la industria alimentaria argentina gane espacio en las g\u00f3ndolas del retail europeo, fortaleciendo exportaciones y promoviendo inversiones vinculadas al sector agroindustrial.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">V\u00ednculos directos con los grandes distribuidores<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Durante la agenda de trabajo, se desarrollaron encuentros con <strong>Mercadona<\/strong>, <strong>Grupo DIA<\/strong> y <strong>El Corte Ingl\u00e9s<\/strong>, considerados actores centrales del consumo masivo en Espa\u00f1a.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El eje de las reuniones estuvo puesto en generar <strong>canales directos de acceso al mercado<\/strong>, identificar oportunidades de inversi\u00f3n y consolidar acuerdos para productos con alto valor agregado, como carnes premium, vinos, aceites de oliva, frutas y especialidades regionales.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Una hoja de ruta hacia Argentina Alimenta 2026<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Las gestiones en Madrid se enmarcan en la preparaci\u00f3n de <strong>Argentina Alimenta 2026<\/strong>, la feria internacional que se realizar\u00e1 en Buenos Aires en noviembre y que busca convertirse en una plataforma estructural para la internacionalizaci\u00f3n de empresas alimentarias argentinas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El evento, organizado por PromArgentina junto a COPAL, La Rural y Fira Barcelona, apunta a conectar productores nacionales con compradores internacionales, cadenas de retail y operadores log\u00edsticos, fortaleciendo la inserci\u00f3n global del sector.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Madrid Fusi\u00f3n: la gastronom\u00eda como herramienta comercial<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">En paralelo a la agenda corporativa, Argentina particip\u00f3 con un pabell\u00f3n institucional en <strong>Madrid Fusi\u00f3n<\/strong>, uno de los foros gastron\u00f3micos m\u00e1s influyentes del mundo. La presencia argentina marca un hito: es la primera participaci\u00f3n estrat\u00e9gica del Estado nacional en el evento tras tres d\u00e9cadas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Desde una mirada comercial, la gastronom\u00eda funciona como <strong>veh\u00edculo de posicionamiento<\/strong> y como motor indirecto de exportaciones, al impulsar la demanda de insumos clave como carnes, vinos y aceites.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Espa\u00f1a representa un mercado prioritario para la Argentina: es el tercer destino de exportaciones hacia Europa y el complejo agroalimentario explica cerca del 80% de esas ventas, consolidando al sector como uno de los principales generadores de divisas y oportunidades de crecimiento empresarial.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Argentina avanz\u00f3 en una estrategia clave para ampliar la presencia de alimentos y bebidas nacionales en uno de los mercados m\u00e1s competitivos de Europa. A trav\u00e9s de una misi\u00f3n comercial en Madrid, PromArgentina mantuvo reuniones con las principales cadenas de distribuci\u00f3n de Espa\u00f1a, con el objetivo de abrir nuevos canales de comercializaci\u00f3n para productos con [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":13907,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[],"class_list":["post-13906","post","type-post","status-publish","format-standard","has-post-thumbnail","category-actualidad"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El retail espa\u00f1ol abre oportunidades para alimentos y bebidas argentinas - Mundo Empresas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ax.ar\/garantech\/el-retail-espanol-abre-oportunidades-para-alimentos-y-bebidas-argentinas\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El retail espa\u00f1ol abre oportunidades para alimentos y bebidas argentinas - Mundo Empresas\" \/>\n<meta property=\"og:description\" content=\"Argentina avanz\u00f3 en una estrategia clave para ampliar la presencia de alimentos y bebidas nacionales en uno de los mercados m\u00e1s competitivos de Europa. A trav\u00e9s de una misi\u00f3n comercial en Madrid, PromArgentina mantuvo reuniones con las principales cadenas de distribuci\u00f3n de Espa\u00f1a, con el objetivo de abrir nuevos canales de comercializaci\u00f3n para productos con [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ax.ar\/garantech\/el-retail-espanol-abre-oportunidades-para-alimentos-y-bebidas-argentinas\/\" \/>\n<meta property=\"og:site_name\" content=\"Mundo Empresas\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-28T10:53:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-28T10:53:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ax.ar\/garantech\/wp-content\/uploads\/sites\/10\/2026\/01\/Madrid-Fusion-stand.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"806\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Redacci\u00f3n Mundo Empresas\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Redacci\u00f3n Mundo Empresas\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ax.ar\\\/garantech\\\/el-retail-espanol-abre-oportunidades-para-alimentos-y-bebidas-argentinas\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ax.ar\\\/garantech\\\/el-retail-espanol-abre-oportunidades-para-alimentos-y-bebidas-argentinas\\\/\"},\"author\":{\"name\":\"Redacci\u00f3n Mundo Empresas\",\"@id\":\"https:\\\/\\\/ax.ar\\\/garantech\\\/#\\\/schema\\\/person\\\/6ffb8564659b694d0967be678b55ada3\"},\"headline\":\"El retail espa\u00f1ol abre oportunidades para alimentos y bebidas argentinas\",\"datePublished\":\"2026-01-28T10:53:01+00:00\",\"dateModified\":\"2026-01-28T10:53:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ax.ar\\\/garantech\\\/el-retail-espanol-abre-oportunidades-para-alimentos-y-bebidas-argentinas\\\/\"},\"wordCount\":390,\"image\":{\"@id\":\"https:\\\/\\\/ax.ar\\\/garantech\\\/el-retail-espanol-abre-oportunidades-para-alimentos-y-bebidas-argentinas\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ax.ar\\\/garantech\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2026\\\/01\\\/Madrid-Fusion-stand.webp\",\"articleSection\":[\"Actualidad\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ax.ar\\\/garantech\\\/el-retail-espanol-abre-oportunidades-para-alimentos-y-bebidas-argentinas\\\/\",\"url\":\"https:\\\/\\\/ax.ar\\\/garantech\\\/el-retail-espanol-abre-oportunidades-para-alimentos-y-bebidas-argentinas\\\/\",\"name\":\"El retail espa\u00f1ol abre oportunidades para alimentos y bebidas argentinas - 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